by Diana Echevarria | Nov 8, 2017 | branding, business, business growth, passion, personal development, psychology, purpose, Self-Improvement
Have you chosen the right career or business? Are you passionate about what you do every day? If not, now is the perfect time to reflect and realign. Passion and personal development are critical drivers of long-term success. As Confucius wisely said, “Choose a job...
by Diana Echevarria | Nov 1, 2017 | blogging, branding, business, business growth, Clients, entrepreneur, Make It VA, online traffic, productivity, psychology, Self-Improvement
When writing blogs that aren’t boring, the key is to cater to your audience if you’re looking to build a loyal following. The best way to capture their attention is to understand what motivates them. Using a bit of psychology is a surefire way to reach your goal. It...
by Yvonne Lopez | Sep 27, 2017 | blogging, branding, business, business growth, Clients, Make It VA, Marketing, online traffic, podcast, productivity, Self-Improvement, vlog
Podcasts for bloggers are taking center stage as the digital landscape evolves. While traditional blogs still hold value, entrepreneurs and creators are discovering that podcasts offer a faster, more engaging way to connect with their audience. Blogging used to be a...
by Yvonne Lopez | Sep 20, 2017 | branding, business, business growth, Clients, color, entrepreneur, Marketing, online traffic, productivity, psychology, Social Media
A lot of research has shown that more than 90% of shoppers decide to do business with a brand based on visual cues like logos, websites, and marketing materials. One of the most powerful tools in this process is color psychology branding. Choosing the right color...
by Yvonne Lopez | Sep 13, 2017 | branding, business, entrepreneur, Marketing
What exactly is the difference between a business and a brand? There’s a fine line—and knowing when you’ve crossed it can mean the difference between staying small and becoming iconic. A strong business branding philosophy is what transforms a company from a...
